Marx reports every version of every FSI coupon across every market on the Sunday that the event occurs. Marx also monitors leading network, retailer, and brand websites to provide a weekly summary of competitive digital coupon activity. Marx is an invaluable resource when complete, timely, and accurate competitive consumer promotion insights are required.
Marx
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Marx Coupon Ticker
2012 YTD FSI Coupons Dropped:
37,039.5 million2012 vs. 2011 YTD % Change:
+47.8%Last updated: 1/29/2012
Featured Product: PLUS Digital
The Marx Digital ProMotion Report provides digital promotion advertisers with insight into competitive digital couponing activity.
- Save time with weekly email alerts and scheduled reports
- Improve actionability through customized category insights
- Understand competitive retailer alignment through digital promotion programs
- Benchmark performance versus digital best practices across total CPG
Contact Marx Today to find out how the Marx Digital ProMotion Report helps you stay ahead of the competition.
Free Standing Insert Trends
- Pre-order the 2011 FSI Trends Book here
- Order the 2010 FSI Trends Book here
- 2011 Mid-Year FSI Trends
- 2010 FSI Trends
- 2009 FSI Trends
Previous annual trends available upon request.
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Marx
Marx, a Kantar Media solution, is the leading supplier of competitive consumer promotion information in North America. Marx holds a unique position in the marketing-information industry as the only source for digital and census-level Free Standing Insert (FSI) coupon tracking.
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Our Expertise
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Marx Press Highlight
More than 272 billion Free Standing Insert (FSI) coupons were distributed in 2011 which represents a 6.5 percent decrease in activity versus 2010. This decline in FSI coupon activity follows two consecutive years of annual increases of 8.0 percent in 2009 and 7.2 percent in 2010.
The Marx Promotion GuidePoints© are your source for industry leading insight analysis on selected FSI, Coupon, Consumer Promotion and other related topics.
Digital Insights Series delivers insights into the digital promotion landscape by providing key examples and highlighting the benefits of the Marx Digital ProMotion Reports.
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Latest Press
Kantar Media Reports Digital Coupon Events Grew 12.3 Percent in 2011
324 Consumer Packaged Goods manufacturers distributed digital coupons in 2011 MINNEAPOLIS, MN,...
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Marx In The News
Advertisers distributed more than 272 billion coupons in free-standing inserts in 2011, according to a report from Kantar Media, part of WPP, a decline of 6.5 percent from 2010. The drop came after two years of increases, of 8 percent in 2009 and 7.2 ...
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Contact Us
Have a general question?
Email marx_clientservicesteam@kantarmedia.com
Or phone us at 952-925-5272
