Traditionally, media planners made their best efforts using tools that recommend sites based on survey response data gathered from a small
sample of consumers. The Compete Media Planner (CMP) scores sites using actual online behaviors of 2 million consumers, delivering a new level of depth and precision in media planning.

sales@compete.com

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Digital CMO Summit
May 7-9, 2012
Beverly Hills, CA

The Impact of Influence

Every day, new technologies are opening up new ways to influence your customers at every step on their path to purchase. So join us to discuss the Impact of Influence in one of the most famous zip codes in the universe: 90210. Beverly Hills. Just as the city’s creative minds have used film and entertainment to touch people around the world, we’ll explore how brands and their agency partners are harnessing the disruptive forces of new media to engage with customers. It’s about new ideas, new content, new platforms, ever more connected data–and understanding it all so that you can move forward with confidence.

The Digital CMO Summit is an annual, invite-only event that brings marketing leaders together to explore and discuss the digital forces transforming their businesses. With a mix of formal and informal sessions, it provides an unparalleled opportunity to connect with and learn from top executives in advertising, marketing, and media. www.digitalcmosummit.com