CMAG Media/Academic Plan

  • CMAG Media/Academic Plan

    Campaign Media Analysis Group, a Kantar Media solution, is the exclusive source of content analysis and advertising expenditure data for political, public affairs and issue advocacy professionals.

    CMAG Media/Academic Plan

    CMAG is the nation’s go-to authority on paid campaign advertising, often cited by the national media, and with a long history of news media and academic partnerships. We will work with you to satisfy all your research and study needs.

    Benefits

    • Validate your research with actual campaign ad data
    • Specify your data coding needs
    • Make informed forecasting and planning decisions
    • Learn who is using TV ads to target your audiences of interest
    • Discover new messages and developing trends in real time

    Features

    • Current and historical ad campaign data
    • Same-day ad capture delivered directly to your inbox
    • High-resolution creative delivered in multiple video formats
    • Summarized reports with up-to-date occurrence and spending data
    • Fullfillment of ad-hoc and custom requests

    Deliverables

    • AdAlert emails
    • Customized reports
    • Ad-hoc research and historical data
    • Latest Press

    • Network Anchors for Romney?

      Campaign ads are making greater use of TV news footage. Is that a problem? By Elizabeth...

       
    • Featured Product: AdAlerts

    • Never miss a new campaign ad again.  With CMAG's AdAlert e-mails you'll know when new ads hit the air and where they're airing.  CMAG's AdAlerts are all new - with links to 4 different video formats and first in market occurrence data.