Featured Product: InfoSysRPD℠
InfoSysRPD℠ provides highly detailed analyses of audience viewing behavior. Customize your data sets and process multiple reports quickly and simulteneously. Now accesible on DIRECTView™ Learn More
Our Latest Research
Advanced Media Measurement in the Automotive Industry
To show the rich understanding of consumer behavior you can gain with advanced measurement, Kantar Media performed a detailed analysis of historic RPD tuning data combined with household-level automotive sales data from J.D. Power and Associates.
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